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		<title>Fandango Begins Rolling Out Paperless Mobile Tickets</title>
		<link>http://brothatech.com/fandango-begins-rolling-out-paperless-mobile-tickets/</link>
		<comments>http://brothatech.com/fandango-begins-rolling-out-paperless-mobile-tickets/#comments</comments>
		<pubDate>Mon, 15 Mar 2010 14:37:21 +0000</pubDate>
		<dc:creator>Terrance Gaines</dc:creator>
				<category><![CDATA[Mobile Tech]]></category>
		<category><![CDATA[barcode]]></category>
		<category><![CDATA[Movies]]></category>
		<category><![CDATA[QR code]]></category>

		<guid isPermaLink="false">http://brothatech.com/fandango-begins-rolling-out-paperless-mobile-tickets/</guid>
		<description><![CDATA[Waiting in line for movie tickets is still the worst part of going to the movies (unless you are going to see The Bounty Hunter). With so many mobile phone movie apps, it’s easy to find what’s playing at nearby theaters and even purchase tickets right from your mobile phone, but then you still have [...]]]></description>
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<p><img src="http://tctechcrunch.files.wordpress.com/2010/03/fandangobarcode.jpg" height="282" alt="" width="500" /></p>
<p>Waiting in line for movie tickets is still the worst part of going to the movies (unless you are going to see <em>The Bounty Hunter</em>). With so many mobile phone movie apps, it’s easy to find what’s playing at nearby theaters and even purchase tickets right from your mobile phone, but then you still have to get a paper ticket from the dispenser or the ticket agent. But your ticket could easily be delivered to your mobile phone via a 2D barcode.</p>
<p>Today, <a href="http://www.fandango.com/">Fandango</a></p>
<p>is launching a mobile ticket program in eight cities which lets moviegoers finally go paperless. Your ticket is delivered to your mobile phone in the form a of a 2D barcode, or QR code, which the ticket-takers can scan. Movie theaters need to equip their attendees with special scanners, which is why it is only available in a few markets. (MovieTickets.com is <a href="http://www.filmjournal.com/filmjournal/content_display/news-and-features/news/technology-and-new-products/e3ia62d19a7acb838dbd19805c7a34239cb">testing</a></p>
<p>a similar program).</p>
<p>Here are the theaters participating in Fandango’s initial rollout:</p>
<ul>
<li>New York: City Cinemas 1, 2 &amp; 3, Angelika Film Center, East 86th Street Cinemas, Village East Cinema, Beekman Theatre, The Paris Theatre.   </li>
<li>New Jersey: Manville 12 Plex.   </li>
<li>Houston: Angelika Film Center.   </li>
<li>Dallas/Plano: Angelika Dallas; Angelika Plano.   </li>
<li>San Diego: La Mesa Grossmont Center, Clairemont Town Square Stadium.   </li>
<li>Bakersfield: Valley Plaza 16.   </li>
<li>Sonoma County: Rohnert Park 16.   </li>
<li>Hawaii: Ward Stadium, Kahala Theater, Kapolei 16, Mililani Stadium. </li>
</ul>
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<div class="posterous_quote_citation">via <a href="http://techcrunch.com/2010/03/15/fandango-mobile-tickets/">techcrunch.com</a></div>
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		<title>Mobile Tagging</title>
		<link>http://brothatech.com/mobile-tagging/</link>
		<comments>http://brothatech.com/mobile-tagging/#comments</comments>
		<pubDate>Thu, 06 Aug 2009 15:27:33 +0000</pubDate>
		<dc:creator>Terrance Gaines</dc:creator>
				<category><![CDATA[Mobile Tech]]></category>
		<category><![CDATA[barcode]]></category>
		<category><![CDATA[QR code]]></category>

		<guid isPermaLink="false">http://brothatech.wordpress.com/?p=12</guid>
		<description><![CDATA[Mobile Tagging - the future of mobile-phone content?]]></description>
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<p><strong>Do you get tired of typing long url&#8217;s on your web-enabled mobile phone?</strong></p>
<p>There is a relatively new mobile technology that is widely used oversees, and is sure to make it&#8217;s way to the states.  Mobile phones are huge now, and many people are finding what they need quickly with the use of mobile &#8220;smart&#8221; phones.  As a result, many websites are offering mobile versions of their main sites.  I don&#8217;t know about you, but sometimes, typing long website addresses can get cumbersome on a tiny mobile phone keypad.  <a href="http://tinyurl.com/">Tiny Url&#8217;s</a> are one way of shortening a web page address down to something more managable.</p>
<p>But Brotha Tech is all about cool, so there has to be a cooler way to link to a website, or other mobile content.  Well <a href="http://en.wikipedia.org/wiki/Mobile_tagging">Mobile tagging</a> is a way of &#8220;coding&#8221; links that when scanned by a web-enable phone, can automatically take you to a website&#8230;without typing the site&#8217;s url in your web-enabled phone.</p>
<p><strong>The Lowdown:</strong></p>
<p>It works by utilizing your phone&#8217;s camera (what phone nowadays doesn&#8217;t have a camera?) to &#8220;scan&#8221; the barcode-like image, then opening the website that is encoded within the image.  All you need is a code to scan, and code-reader application for your phone, and BOOM, you are set.</p>
<p style="text-align:center;">Below is an example of a QR-coded image i created that re-directs anybody who scans the image with their phone to my business website (shameless plug!)</p>
<p style="text-align:center;"><a href="http://smg.photobucket.com/albums/v119/MAJESTY/Brotha%20Tech/?action=view&amp;current=TAGEntcode.png" target="_blank"><img class="aligncenter" src="http://img.photobucket.com/albums/v119/MAJESTY/Brotha%20Tech/TAGEntcode.png" border="0" alt="TAG Entertainment Mobile Tag" /></a></p>
<p>I can print this image out and put it in newspapers, flyers, business cards&#8230;practically anywhere I want people to see the image.  All people have to do is open their code reader application on their phone, scan the image and their mobile browser will open and it will direct them to my website.  You can also use it to transfer contact information into your phone  I can put an image on the back of my business card, and when somebody scans the image, my contact information that is encoded within the image will automatically import into their phone&#8217;s contact list.</p>
<p style="text-align:center;">Here is a video of this technology in action:<br />
[youtube=http://www.youtube.com/watch?v=7_fthlw3qic&amp;hl=en&amp;fs=1&amp;]</p>
<p>The possibilites are endless ESPECIALLY since more and more people are using their phones for more than just talking!</p>
<p>Below are just some of the sites where you can create the codes, download the mobile code reader application, and learn more about the technology&#8230;oh, did I forget to mention IT&#8217;S FREE (for now):</p>
<p><a href="http://www.microsoft.com/tag/">Microsoft Tag</a><br />
<a href="http://reader.kaywa.com/">Kaywa Reader</a><br />
<a href="http://www.beetagg.com/">BeeTagg</a><br />
<a href="http://www.neoreader.com/">NeoReader</a></p>
<p>Like I said earlier, Mobile Tagging is growing, if not already huge oversees, but you won&#8217;t be able to find too many codes lying around to scan in the states. But if the technology does take off on this side of the pond, remember where you heard it first!</p>
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